Marketing & Activities Manager

Job Description

Job Ttitle: Marketing & Activities Manager

Company: HEI Hotels & Resorts


Description: OverviewThe Marketing & Activities Manager will play a key role in driving on-property marketing efforts, event planning, and guest engagement at our waterpark. This dynamic role requires a creative, hands-on leader who will collaborate with internal teams and external agency partners to enhance brand presence through digital, social, and website marketing. Responsibilities include planning and executing engaging events, managing photo and video shoots, creating in-house marketing collateral, overseeing merchandising, and curating memorable guest experiences. The ideal candidate is detail-oriented, thrives in a fast-paced environment, and is passionate about delivering unforgettable entertainment and activities.ResponsibilitiesOn-Property Marketing & Content Creation:

• Develop and manage on-property signage, digital displays, and collateral to enhance the guest experience.
• Ensure all marketing materials align with brand standards and effectively communicate key messages.
• Work closely with external agencies to oversee website updates, digital campaigns, and social media strategies.
• Plan and coordinate professional photo and video shoots to showcase the waterpark’s amenities and activities.
• Capture high-quality, real-time content during events and peak times for promotional use across multiple channels.

Event Planning & Guest Activities:

• Plan, coordinate, and execute engaging events, themed activities, and entertainment for guests of all ages.
• Develop new, revenue-generating experiences that enhance guest satisfaction and increase participation.
• Collaborate with vendors and entertainers to curate a diverse calendar of activities.
• Ensure seamless execution of group activities, team-building events, and special occasions.
• Maintain communication with Sales, Reservations, and Front Desk teams to ensure smooth event operations.

Administrative & Team Leadership:

• Maintain an organized marketing calendar to track campaign deadlines, promotions, and activations.
• Manage budgets, process invoices, and track marketing and event-related expenses.
• Assist in recruiting, training, and managing recreation and retail team members.
• Conduct performance evaluations and provide ongoing coaching to ensure operational excellence.
• Oversee payroll, scheduling, and staffing to support activities and retail operations.

Guest Experience & Operations:

• Lead the development of interactive indoor and outdoor activities that keep guests engaged in all weather conditions.
• Ensure safety protocols are followed for all activities and events.
• Monitor guest feedback and continuously refine programming to enhance satisfaction and participation.
• Serve as a Manager on Duty (MOD) as needed, assisting with concierge and guest service responsibilities.

QualificationsEducation & Experience:

• Bachelor’s degree in Marketing, Communications, or a related field.
• 1-3 years of experience in marketing, hospitality, or a related field preferred.

Skills & Attributes:

• Strong organizational and project management skills with the ability to multitask in a fast-paced environment.
• Excellent written and verbal communication skills.
• Strong computer skills required.
• Skilled in conflict resolution.
• Basic graphic design skills and experience with software such as Adobe Creative Suite or Canva.
• Proficiency in social media management, digital marketing, and content creation.
• Experience working with creative agencies and vendors.
• Creative mindset with an eye for detail and a passion for hospitality marketing.
• Ability to work weekends, holidays, and peak event times as needed.

Preferred Skills:

• Knowledge of website content management systems and basic SEO.
• Familiarity with event coordination and promotion.

BenefitsHEI Hotels and Resorts is committed to providing a comprehensive benefit program that offers you choices for your physical, mental and financial wellness, creating value in your most important investment – you!For your physical and mental wellness we offer competitive Medical and Dental programs through Anthem Blue Cross Blue Shield as well as Vision insurance programs ​through EyeMed. ​Our Vacation, Sick and Holiday programs are available for you to rejuvenate with time off. HEI also provides pet insurance through the ASPCA. For your financial wellness, HEI provides a wide array of coverage, including Supplemental, Spousal and Child Life insurance as well as Short and Long-Term Disability plans. Our 401(k) Savings Plan with matching funds, and discounts through our ‘YouDecide’ and Hotel Room Discount programs provide additional incentives for choosing HEI as the employer of your future. Specific details and eligibility of these programs vary by location and employment status.Work today, get paid today! We proudly partner with DailyPay, a voluntary benefit that allows our associates access to their earnings when they want them.HEI Hotels and Resorts is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.Applicants with arrest or Conviction records will be considered for Employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers, the San Francisco Fair Chance Ordinance and the California Fair Chance Act.Applicants in Massachusetts: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Salary: $60405.8 per year

Location: Monticello, NY

Date: Sat, 22 Mar 2025 23:13:14 GMT


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